ABOUT US
ABOUT US
WHAT IS KOOPS?
WHAT IS KOOPS?
WHAT IS KOOPS?
WHAT IS KOOPS?
Meet Isabella Koopman
Behind Koops Creative




MEET ISABELLA
I founded Koops Creative at 15 years old. Now, in my 3rd year in design school at UT-Austin, I am designing at lightning speed, collaborating with the most talented innovators of this generation, and learning more than ever.
Koops Creative isn't just me—It's a talent pipeline of the greatest designers and brand builders ready to collaborate with you.
Process
CUSTOMER EXPERIENCE
REQUEST PROJECT
It all starts with your project request. We listen carefully to understand what you need and your ideas. Your ideas are our inspiration, and understanding your goals is our top priority.
01
STRATEGY SESSION
In this step, creativity takes center stage. We delve into brainstorming sessions to conceptualize your project. This is where we explore innovative solutions and artistic approaches to bring your vision to life.
02
DESIGN & DEVELOPMENT
With a clear concept in mind, we move to the design phase. This is where we weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.
03
FEEDBACK
Your feedback is invaluable. We present the design work to you for your input. We're dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.
04
LAUNCH
After your approval, it's time to release your project to the world. We handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.
05
REQUEST PROJECT
It all starts with your project request. We listen carefully to understand what you need and your ideas. Your ideas are our inspiration, and understanding your goals is our top priority.
01
STRATEGY SESSION
In this step, creativity takes center stage. We delve into brainstorming sessions to conceptualize your project. This is where we explore innovative solutions and artistic approaches to bring your vision to life.
02
DESIGN & DEVELOPMENT
With a clear concept in mind, we move to the design phase. This is where we weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.
03
FEEDBACK
Your feedback is invaluable. We present the design work to you for your input. We're dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.
04
LAUNCH
After your approval, it's time to release your project to the world. We handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.
05
REQUEST PROJECT
It all starts with your project request. We listen carefully to understand what you need and your ideas. Your ideas are our inspiration, and understanding your goals is our top priority.
01
STRATEGY SESSION
In this step, creativity takes center stage. We delve into brainstorming sessions to conceptualize your project. This is where we explore innovative solutions and artistic approaches to bring your vision to life.
02
DESIGN & DEVELOPMENT
With a clear concept in mind, we move to the design phase. This is where we weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.
03
FEEDBACK
Your feedback is invaluable. We present the design work to you for your input. We're dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.
04
LAUNCH
After your approval, it's time to release your project to the world. We handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.
05
REQUEST PROJECT
It all starts with your project request. We listen carefully to understand what you need and your ideas. Your ideas are our inspiration, and understanding your goals is our top priority.
01
STRATEGY SESSION
In this step, creativity takes center stage. We delve into brainstorming sessions to conceptualize your project. This is where we explore innovative solutions and artistic approaches to bring your vision to life.
02
DESIGN & DEVELOPMENT
With a clear concept in mind, we move to the design phase. This is where we weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.
03
FEEDBACK
Your feedback is invaluable. We present the design work to you for your input. We're dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.
04
LAUNCH
After your approval, it's time to release your project to the world. We handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.
05
EXCPERIENCE
MY CAREER JOURNEY
Current
AustinXChange
VP of Brand and Marketing
Lead the strategic development and creative direction of the brand from the ground up. Built a complete brand identity system — from visual language and tone of voice to positioning and storytelling — ensuring consistency and clarity across every touchpoint. Currently designing a comprehensive brand and content template library to streamline creative execution and empower teams with scalable, on-brand assets. Alongside that, I’m curating an original content series that highlights our community, culture, and expertise, designed to elevate visibility and thought leadership.
Current
AustinXChange
VP of Brand and Marketing
Lead the strategic development and creative direction of the brand from the ground up. Built a complete brand identity system — from visual language and tone of voice to positioning and storytelling — ensuring consistency and clarity across every touchpoint. Currently designing a comprehensive brand and content template library to streamline creative execution and empower teams with scalable, on-brand assets. Alongside that, I’m curating an original content series that highlights our community, culture, and expertise, designed to elevate visibility and thought leadership.
Current
AustinXChange
VP of Brand and Marketing
Lead the strategic development and creative direction of the brand from the ground up. Built a complete brand identity system — from visual language and tone of voice to positioning and storytelling — ensuring consistency and clarity across every touchpoint. Currently designing a comprehensive brand and content template library to streamline creative execution and empower teams with scalable, on-brand assets. Alongside that, I’m curating an original content series that highlights our community, culture, and expertise, designed to elevate visibility and thought leadership.
Current
AustinXChange
VP of Brand and Marketing
Lead the strategic development and creative direction of the brand from the ground up. Built a complete brand identity system — from visual language and tone of voice to positioning and storytelling — ensuring consistency and clarity across every touchpoint. Currently designing a comprehensive brand and content template library to streamline creative execution and empower teams with scalable, on-brand assets. Alongside that, I’m curating an original content series that highlights our community, culture, and expertise, designed to elevate visibility and thought leadership.
May 2024 - August 2024, May 2025 - August 2025
Dorsia
Designer
At Dorsia, a members-only dining platform, collaborated with partners to analyze consumer trends and iterate on UX/UI design and go-to-market strategies serving 60K+ users across 12 global markets. Built proposals for Lexus, the US Open, and Dobel Tequila partnerships, mapping out multi-million-dollar campaigns that became actualized. Created over 500 visual deliverables, including investor decks, email campaigns, and digital marketing content to support product launches and brand growth.
May 2024 - August 2024, May 2025 - August 2025
Dorsia
Designer
At Dorsia, a members-only dining platform, collaborated with partners to analyze consumer trends and iterate on UX/UI design and go-to-market strategies serving 60K+ users across 12 global markets. Built proposals for Lexus, the US Open, and Dobel Tequila partnerships, mapping out multi-million-dollar campaigns that became actualized. Created over 500 visual deliverables, including investor decks, email campaigns, and digital marketing content to support product launches and brand growth.
May 2024 - August 2024, May 2025 - August 2025
Dorsia
Designer
At Dorsia, a members-only dining platform, collaborated with partners to analyze consumer trends and iterate on UX/UI design and go-to-market strategies serving 60K+ users across 12 global markets. Built proposals for Lexus, the US Open, and Dobel Tequila partnerships, mapping out multi-million-dollar campaigns that became actualized. Created over 500 visual deliverables, including investor decks, email campaigns, and digital marketing content to support product launches and brand growth.
May 2024 - August 2024, May 2025 - August 2025
Dorsia
Designer
At Dorsia, a members-only dining platform, collaborated with partners to analyze consumer trends and iterate on UX/UI design and go-to-market strategies serving 60K+ users across 12 global markets. Built proposals for Lexus, the US Open, and Dobel Tequila partnerships, mapping out multi-million-dollar campaigns that became actualized. Created over 500 visual deliverables, including investor decks, email campaigns, and digital marketing content to support product launches and brand growth.
May 2024 - Aug 2024, May 2025 - Aug 2025
Surface Magazine
Special Projects/Design
Contributed to “The Paloma Passport,” a creative campaign supporting the publication’s partnership with Dobel Tequila. Reimagined Surface’s Instagram presence, producing and publishing content that generated 4M+ impressions in just 90 days and strengthened the brand’s digital engagement. Also created the first ever "Surface Seven" weekly column concept design.
May 2024 - Aug 2024, May 2025 - Aug 2025
Surface Magazine
Special Projects/Design
Contributed to “The Paloma Passport,” a creative campaign supporting the publication’s partnership with Dobel Tequila. Reimagined Surface’s Instagram presence, producing and publishing content that generated 4M+ impressions in just 90 days and strengthened the brand’s digital engagement. Also created the first ever "Surface Seven" weekly column concept design.
May 2024 - Aug 2024, May 2025 - Aug 2025
Surface Magazine
Special Projects/Design
Contributed to “The Paloma Passport,” a creative campaign supporting the publication’s partnership with Dobel Tequila. Reimagined Surface’s Instagram presence, producing and publishing content that generated 4M+ impressions in just 90 days and strengthened the brand’s digital engagement. Also created the first ever "Surface Seven" weekly column concept design.
May 2024 - Aug 2024, May 2025 - Aug 2025
Surface Magazine
UI / UX Designer
Contributed to “The Paloma Passport,” a creative campaign supporting the publication’s partnership with Dobel Tequila. Reimagined Surface’s Instagram presence, producing and publishing content that generated 4M+ impressions in just 90 days and strengthened the brand’s digital engagement. Also created the first ever "Surface Seven" weekly column concept design.
May 2022 - August 2022
Expanding Capital
Marketing Intern
Built a fully responsive website using Adobe Creative Cloud, Webflow, and Canva to modernize and align the brand identity. Conducted market research and analysis across web3, fintech, and LatAm industries, identifying emerging trends and key market disruptors to inform strategic direction.
May 2022 - August 2022
Expanding Capital
Marketing Intern
Built a fully responsive website using Adobe Creative Cloud, Webflow, and Canva to modernize and align the brand identity. Conducted market research and analysis across web3, fintech, and LatAm industries, identifying emerging trends and key market disruptors to inform strategic direction.
May 2022 - August 2022
Expanding Capital
Marketing Intern
Built a fully responsive website using Adobe Creative Cloud, Webflow, and Canva to modernize and align the brand identity. Conducted market research and analysis across web3, fintech, and LatAm industries, identifying emerging trends and key market disruptors to inform strategic direction.
May 2022 - August 2022
Expanding Capital
Marketing Intern
Built a fully responsive website using Adobe Creative Cloud, Webflow, and Canva to modernize and align the brand identity. Conducted market research and analysis across web3, fintech, and LatAm industries, identifying emerging trends and key market disruptors to inform strategic direction.
Achievements & Awards
WHAT WE'VE ACHIEVED
01
Miami Herald
Honorable Mention
-
Silver Knight Award
2023

01
Miami Herald
Honorable Mention
-
Silver Knight Award
2023

01
Miami Herald
Honorable Mention
-
Silver Knight Award
2023

01
Miami Herald
Honorable Mention
-
Silver Knight Award
02
Columbia University
National Press for Cover Design
-
Gold Circle Award
2021

02
Columbia University
National Press for Cover Design
-
Gold Circle Award
2021

02
Columbia University
National Press for Cover Design
-
Gold Circle Award
2021

02
Columbia University
National Press for Cover Design
-
Gold Circle Award
03
Scholastic Art & Writing
National
-
Gold Key Award
2023

03
Scholastic Art & Writing
National
-
Gold Key Award
2023

03
Scholastic Art & Writing
National
-
Gold Key Award
2023

03
Scholastic Art & Writing
National
-
Gold Key Award
04
University of Delaware
Global Diamond Challenge
-
3rd Place
2024

04
University of Delaware
Global Diamond Challenge
-
3rd Place
2024

04
University of Delaware
Global Diamond Challenge
-
3rd Place
2024

04
University of Delaware
Global Diamond Challenge
-
3rd Place
05
Pine Crest School
The Founders Council
-
Award in Visual Arts
2022

05
Pine Crest School
The Founders Council
-
Award in Visual Arts
2022

05
Pine Crest School
The Founders Council
-
Award in Visual Arts
2022

05
Pine Crest School
The Founders Council
-
Award in Visual Arts
Clients
Clients
Clients
BRANDS WE'VE SERVED
BRANDS WE'VE SERVED
BRANDS WE'VE SERVED
BRANDS WE'VE SERVED

Popeyes Louisiana Kitchen

Estée Lauder Companies

Surface Magazine

Serena Williams

Make-A-Wish of Southern Florida

Schweid & Sons

Maestro Dobel Tequila

Leku Fish & Gardens

Popeyes Louisiana Kitchen

Estée Lauder Companies

Surface Magazine

Serena Williams

Make-A-Wish of Southern Florida

Schweid & Sons

Maestro Dobel Tequila

Leku Fish & Gardens





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